An evergreen examination of why personalization systems often misread intent, overfit to short‑term behavior, and create distorted user experiences. Explores the gap between algorithmic assumptions and real human context, and why “more personalization” frequently leads to less clarity, less trust, and less usable systems. A core VCMIT theme: personalization is only effective when it respects cognitive load, user agency, and the natural variability of human behavior.
The Limits of Platform Personalization
